100% usage-based. Pay per lead, and that's it.
No subscription, no seats, no annual contract and no monthly minimum. Add funds, spend them on any lane or client, and the price per person falls as your month grows. Sizing a lane costs nothing.
Intent leads and website visitors
Charged once a month per person, however many of your lanes find them.
| People this month | Each |
|---|---|
| First 2,500 | 10¢ |
| 2,501 – 7,500 | 8¢ |
| 7,501 – 20,000 | 6.7¢ |
| Above 20,000 | 5¢ |
10,000 in a month cost $817.50; 50,000 in a month cost $2,987.50. Only the people inside each band get its price. More than 100,000 a month? Talk to us.
Search results
Charged once per person, ever. Never twice.
| People this month | Each |
|---|---|
| First 50,000 | 5¢ |
| 50,001 – 250,000 | 4¢ |
| Above 250,000 | 2.5¢ |
50,000 in a month cost $2,500; 250,000 in a month cost $10,500. Only the people inside each band get its price.
What a month costs
Drag to your volume. The price per person falls as your month grows.
About 8.18¢ a person on average.
- First 2,500 at 10¢
- $250.00
- Next 5,000 at 8¢
- $400.00
- Next 2,500 at 6.7¢
- $167.50
Most lead tools bill you every month. We bill per lead.
Intent data, contact databases and visitor ID tools are usually sold as monthly or annual plans, with seats and credits that reset. Here you pay for the people you get, and nothing else.
| A typical subscription | Intent Leads | |
|---|---|---|
| You pay for | A monthly or annual plan, used or not | Each person delivered. Nothing else. |
| A quiet month | The full plan price | Nothing |
| Seats | Per user, often with a minimum | Your whole team and every client workspace, free |
| Unused credits | Usually reset at the end of the month | Stay on your balance. It expires only after 3 months with nothing added or spent |
| Contract | Often annual, billed upfront, renews automatically | None. Top up from $250 when you need more |
| Before you buy | A demo call and a quote | Free counts, samples and a price on every export |
One price per person, every field included
Other providers charge for each email and again for each phone number. Here, everything we have on a person comes with them: up to 70 fields, the same in the CSV, the API and the webhook.
- Role
- Vice President · Sales
- Before
- Sales Director, Cedar Ridge Medical
- School
- University of Minnesota (BA)
- Company
- 220 staff · $25M–$50M revenue
- Codes
- NAICS 339112 · SIC 3841
- Home
- Edina, Minnesota 55424
- Household
- Married · children · homeowner
- Income
- $150,000 to $199,999
- Net worth
- $750,000 to $999,999
- Age
- 45–54 · Female
- Business email
- m.thornton@northwindsurgical.com Valid
- Personal email
- maya.t•••••@gmail.com
- Mobile
- +1 (612) 555-0142 OK to call
- Mobile
- +1 (612) 555-0198 On DNC
- Direct phone
- +1 (612) 555-0100
- Company phone
- +1 (612) 555-0170
- linkedin.com/in/maya-example
7c1e9b02…a42fSeen before: noWho they are
Role and seniority, past titles and employers, schools, and the company's size, revenue, codes and address.
- job_title
- seniority
- title_history
- employer_history
- education
- revenue
- naics
- + 26 more
Home and household
Where they live, plus age range, gender, household income, net worth, and whether they own their home, are married or have children.
- home_city
- age_range
- gender
- household_income
- net_worth
- homeowner
- married
- children
- + 3 more
Income and net worth are estimated bands. Never for credit, insurance, job or housing decisions.
How to reach them
Emails, phones and profiles, plus every mobile we have, each with its own do-not-call flag. None of it costs extra.
- business_email
- email_status
- personal_email
- mobiles[].dnc
- direct_phone
- company_phone
- + 5 more
Why they're here
The topics they researched and how strongly, or the pages a website visitor viewed.
- intent_topics
- keywords_matched
- intent_strength
- intent_score
- last_active
- visited_page
- + 3 more
The ID that lasts
The same for someone across months and lanes, so your CRM can match them instead of creating duplicates.
- person_id
- seen_before
- delivered_at
- + 2 more
Every field, by group 70 in all
Who they are33
- First Name
- Last Name
- Job Title
- Seniority
- Standard Title
- Department
- Job Function
- Sub-departments
- Headline
- Title History
- Employer History
- Education
- LinkedIn Connections
- Company
- Website
- Industry
- NAICS
- SIC
- Employees
- Employee Range
- Revenue
- Revenue Range
- Company Address
- City
- State
- Company ZIP
- Company Country
- Company Description
- Photo
- LinkedIn Headline
- Current Title (LinkedIn)
- Current Company (LinkedIn)
- Location (LinkedIn)
Home and household11
- Home City
- Home State
- Home ZIP
- Home Country
- Age Range
- Gender
- Household Income
- Net Worth
- Homeowner
- Married
- Children at Home
How to reach them12
- Business Email
- Email Status
- Personal Email
- Mobile
- Mobile on DNC
- Direct Phone
- Company Phone
- Company LinkedIn
- X (Twitter)
- GitHub
- All Mobiles
Why they're here9
- Intent Topics
- Intent Score
- Last Active
- Visited Page
- Visited At
- Lane
- Keywords Matched
- Intent Strength
- First Seen
The ID that lasts5
- Exported
- Seen Before
- Suppressed
- Lead ID
- Person ID
Billing questions
Anything else about prices or invoices, email support@intentleads.si.
Is there a subscription or a monthly fee?
No. Intent Leads is 100% usage-based: no subscription, no seats, no annual contract and no monthly minimum. You add funds and pay only for the people delivered, so a month with no leads costs nothing. Your whole team and every client workspace are included.
How am I billed?
100% usage-based: per person delivered, from a prepaid balance. Intent leads and website visitors are charged once a month per person; Search never charges the same person twice. The more you use in a month, the less each person costs. Counts, samples, estimates and quotes are free.
What's free?
Lanes, keywords, the daily counts, samples, Search estimates and export quotes. Every export shows its price before you buy, and you can download a past export again at no cost.
Do website visitors cost extra?
They use the intent prices, from 10¢ down to 5¢, and count toward the same monthly total as your intent leads, so they help you reach the lower prices sooner. Each visitor is charged once a month per site.
Will I pay for the same person twice?
Not in the same month. Anyone you've already bought this month is left out of every export, however many of your lanes find them. Search never charges for the same person again, ever.
Does my balance expire?
Only after 3 months with nothing added or spent; any top-up or export resets the clock. Add $250 or more at a time. Turn on automatic top-up and your card tops the balance up when it runs low, and on your billing day each month. You can set monthly limits on each client workspace.
Can I cap what we spend?
Yes. Give each workspace a monthly budget in dollars, covering intent leads, search results and visitors, and set a monthly cap on each website. Every export shows its price before you buy.